Firefly is now much cheaper with a 4,000 euro discount on inventory

Firefly has launched a new offer in the Netherlands. The NIO brand is providing a 4,000 euro discount on available models of the Firefly electric hatchback. This brings the prices to 24,900 euro for the First Edition and 28,500 euro for the Comfort version.

The availability isn’t immediately visible on the Firefly website. According to the Chinese brand, the discount is applied only after ordering through the regular configurator.

With this discount, the Firefly becomes much more attractive compared to direct competitors such as the Renault 5 E-Tech Electric, BYD Dolphin Surf, Dongfeng Box, Hyundai Inster, and Fiat Grande Panda Electric. All of those start at around 25,000 euros.

Firefly sales in the Netherlands

So far, Firefly sales have fallen short of expectations. A notable exception was September, when figures from Bovag showed 43 Fireflies registered, out of a total of 94 throughout 2026. These are likely the inventory models now being offered at a discount.

Last year, the brand sold 54 cars. This included a Black Friday discount offer of 5,000 euros in November. The deal applied only to new models, not to existing stock models, and was limited to the First Edition version.

Firefly in Europe

The brand is now operating in seven European countries: Belgium, Denmark, Greece, Luxembourg, the Netherlands, Norway, and Austria. Another seven countries are on the roadmap for introduction, but Firefly has not announced specific launch dates. In most countries, Firefly partners with local companies for distribution. Only in the Netherlands and Norway does the parent company NIO handle sales directly.

In various countries, inventory models with 0 km on the odometer are available for purchase, such as 13 in Belgium, 5 in Luxembourg, and 2 in Denmark. The discount ranges from 2,500 to 5,000 euros.

Firefly in China

In China, things have improved significantly recently after a difficult start. In August, the brand sold 5,718 cars, ranking it 47th out of 101 car brands. This matched Firefly’s highest ranking to date, which it achieved earlier in June.

In April, the Chinese Firefly models received an important update. The biggest change was a software upgrade for the electric motor, which increased power to 120 kW and torque to 205 Nm. The European version still delivers 105 kW and 200 Nm. Additionally, the hatchback got an improved infotainment system, a new AI assistant, and new interior and exterior colors. The Firefly is available in China for 119,800 yuan, or 15,900 euros.

Since August 2026, Chinese Firefly drivers can also swap batteries, but not yet everywhere. The Firefly can only use the new fifth-generation NIO Power battery swap stations. Their deployment has finally started after a long delay. As of October 1, there were 89 suitable stations in 55 Chinese cities. According to a press release from the manufacturer, 15,802 battery swaps had already been completed using Firefly vehicles by that time. NIO has a total of 4,168 swap stations in China, most of which are third- and fourth-generation stations.

Firefly Specifications in the Netherlands

The Firefly is a rear-wheel-drive five-door hatchback. The car is 4,003 mm long, 1,781 mm wide, and 1,557 mm high, with a wheelbase of 2,615 mm. The electric motor on the rear axle delivers 105 kW and 200 Nm of torque. This enables the Firefly to accelerate from 0 to 100 km/h in 8.1 seconds, with a top speed of 150 km/h.

Beneath the floor lies a battery with a capacity of 42.1 kWh. The average power consumption is 14.5 kWh per 100 kilometers, resulting in a WLTP range of 330 kilometers. The Firefly features a 400 V architecture and can be fast-charged at up to 100 kW. Charging the battery from 20% to 80% takes 24 minutes.

In the Netherlands, NIO uses second- and third-generation battery swap stations. It is not yet known whether NIO plans to introduce the much more modern fifth generation in the Netherlands and Europe. Until then, the Firefly cannot swap batteries there.