This well-known Spanish brand has quickly shifted from producing vacuum cleaners to high-quality electric bicycles.

11/10/2026 12:00

Updated to

11/10/2026 12:00

Cecotec is known for producing household appliances, and more recently, it has also focused on mobility, offering a wide range of scooters, motorcycles, and, of course, electric bicycles.

However, when it comes to electric bicycles, this Valencian company’s products have often been associated with a low-cost image: keep in mind that this perception does not mean they lack quality, especially considering their price range.

But that is changing: at the recent cycling fair held in Girona, Sea Otter Europe, Cecotec unveiled new bicycles that represent a significant qualitative leap. Prices have naturally risen as well, though the quality-price ratio remains quite impressive.

Cecotec Eros, for a relaxed MTB ride

The Eros is a 'hardtail' bike designed for crosscountry use, but its features also make it a good choice for trail riding. Its frame is made of aluminum with high-quality finishes, including polished welds. At the front, it features a robust RockShox Judy Silver fork with 120 mm of travel.

The tires are Maxxis Minion enduro tires, which are a bit oversized for this bike’s intended use but are always useful. The transmission is a 10-speed Shimano CUES system, complemented by brakes also from Shimano.

The motor is a Bafang M410 equipped with the BoostToGlory mode, which temporarily boosts the motor’s power to up to 80 Nm of torque. The battery is a removable LG unit with a capacity of 562 Wh (Cecotec claims up to 112 km of range, which seems high to many). An LCD display is installed on the upper tube of the frame. Lastly, worth noting the price: it’s 2,499 euros, a fairly reasonable amount considering its features. More information at: Cecotec Eros

Cecotec TR Atlas Pro: the flagship model

The Valencians went all out and created this impressive eMtb featuring a carbon fiber frame with top-notch finishing that fully integrates the wiring. It’s designed for all-mountain use and comes equipped with dual suspension (160 mm travel), along with high-quality components: we see a RockShox Lyrik Base front fork and a RockShox Deluxe Select+ rear shock absorber.

The transmission, with 12 speeds, is mechanical and handled by Shimano in its SLX version. The brakes are Shimano MT410, and we also find interesting features like the KS telescopic steerer. The tires are Maxxis Minion as well—these make more sense on this bike.

The engine is also a Bafang model, but this time the more powerful M510 version that delivers up to 95 Nm of torque. The battery, on the other hand, is from LG and has a capacity of up to 749 Wh (it’s said to offer a range of 120 km...). A color LCD display is mounted on the upper tube.

This TR Atlas Pro Carbon costs 4,499 euros, a price that seems quite high considering its features. All that’s left now is for us users to see our dream mounts in these Cecotec models, a task that’s always somewhat difficult for brands that traditionally produce lower-end bicycles. For more information: Cecotec TR Atlas Pro