Zeekr expands its distribution model in Germany with traditional dealerships

Image: Zeekr

Zeekr is expanding its distribution model in Germany by adding traditional dealers. The electric car brand has secured the Jacobs Group and the Bleker Group as its first partners, each with a location in Aachen and Münster. Additional partners and locations are set to follow in the coming months. By 2027, the subsidiary of China’s Geely Group plans to establish a network of over 60 dealers across Germany.

The new dealer locations are at Jacobs Gruppe on Neuenhofstraße 100 in Aachen and at Bleker Gruppe at the Autoforum Münster on Kölner Straße 1. There, customers can receive advice, take test drives, and order and purchase electric vehicles. In addition, financing options, trade-in services for existing vehicles, and the delivery of new Zeekr vehicles are available on site.

While initially targeting the B2B market, Zeekr established a distribution and service infrastructure in Germany. According to the company, over 100 certified service partner locations form the backbone of its nationwide after-sales network. The digital sales model remains part of the offering and is intended to be more closely integrated with personalized in-person support. These business partners create additional local points of contact for consultations, test drives, and vehicle deliveries.

Since its market launch in December 2025, Zeekr has received over 750 orders, according to Managing Director Lukas Dohle. “Now the next phase begins: Together with strong dealerships, we aim to establish Zeekr more firmly in the consumer and small business markets and significantly expand our local presence.” Discussions with additional potential dealerships across various regions of Germany are already underway.

Alexander Gotzen, Sales Manager for New Cars at Jacobs Gruppe, explains that customers in the premium segment are also more open to new brands as long as the product, technology, and customer experience are convincing. Christian Voßkamp, CEO of Bleker Gruppe, also points to customers’ willingness to switch from established brands to new suppliers when the right conditions exist. Both dealership groups see Zeekr as a complement to their portfolios.

Zeekr currently offers five models in this country: the Shooting Brake 001, the compact SUV X, the SUV 7X, the Shooting Brake 7GT, and the luxury SUV 9X.

Also interesting

About the author

Thomas Langenbucher is an expert in electromobility with professional experience in the automotive and financial industries. Since 2011, he has been covering electric vehicles, sustainable technologies, and mobility solutions for ecomento.de. Learn more.

Reader interactions